Internal Media Operation
ลักษณะงาน :
• Responsible for internal media workflow submission including follow up and tracking until complete the approval flows. Estimated around 20
workflows submission per month.
• Work closely with performance marketing team to synchronize external and internal media planning for B2B campaign. Request weekly and
monthly meeting to sync up media planning, campaign and report with performance marketing team.
• Closely monitor media performance of responsible campaigns and perform on-going analysis, reporting and optimization plan for active
campaigns to ensure KPI achievement.
• Internal reservation media: Submit AW to workflow and tracking, analyze, and report internal media performance to team as weekly basis.
(Number of tasks is depended on active campaign in each month. Estimate around 20 tasks to submit per month)
• Internal LAP bidding: (30 - 40 campaigns per month)
• Planning and implementing LAP bidding for B2B service.
• Daily optimize LAP bidding in terms of budget, audience, creative (A/B testing) to maximize KPI.
• Weekly tracking and summarize report to team. Monthly report all campaign with analysis, key finding, and key improvement for effective LAP
media planning.
คุณสมบัติ :
• Bachelor’s degree in advertising, marketing communication or any related fields.
• 1-2 years of work experience in media agency or digital media marketing field.
• Experience working cross-functionally.
• Quick learner with analytic thinking as well as implementation skills.
• Open-minded and well adjusted.
• Excellent communication skills, written and oral.
• Ability to meet deadline, self-management skills, and the ability to handle tasks with speed and accuracy.
• Ability to work under pressure in a dynamic environment, quickly identify problems, and recommend solutions.
• Positive attitude, pleasant and energetic personality, and service mindedness.
• Proficiency in Microsoft Office (Word, Excel, PowerPoint).
• Having knowledge in media bidding and monitoring platforms (Facebook manager, Google Analytics, etc.).
กรอกข้อมูลเรียบร้อยแล้ว โปรดส่งมาที่ recruitment@pccinter.com